Most “best therapist websites” lists are written by people who never built one. Here are seven therapist websites I actually worked on, with what was wrong before, what we changed, and what happened after.

Every “best website builder for therapists” list is written by a website builder. I build on all of them. Here’s which one fits which practice, decided by the four questions that actually matter.

Last spring a therapist hired me because one page of their site looked a little dated. It did! But that wasn't their real problem — the real problem was that nobody who found them could actually reach them, and they had no idea. In 20+ therapist websites across every platform, I keep finding the same six things wrong every time. Here's what they are, and how to fix them yourself.

A few weeks ago, a client of mine — a lovely author who writes better than I do about pretty much everything — sent me a message that started with "so this is embarrassing, but…"