Kulanu Psychotherapy
Sectors: Mental Health · Therapy Practice
Location: Oakland, CA
Services: Website Audit, Homepage Copy & Design, Service Page Rebuild, Mobile Optimization, SEO, Walk-through Videos
Website: kulanupsychotherapy.com
The Challenge
Dr. Skyellen Kulanu is a clinical psychologist who works with individuals and couples, in person in Oakland and by telehealth across California and Florida. Her referrals came mostly from her LGBTQ+ and poly, open and kink-aware specialty, and she wanted to reach more individuals and couples without losing that niche. Her Squarespace site didn’t say who she helps, its search titles didn’t match her specialties or locations, and it fell apart on phones.
She needed a site that named her niche clearly and still welcomed everyone she works with.
What We Did
We audited the whole site, picked the three changes that would matter most, and built them in her existing Squarespace site.
A homepage that names who she helps. “Self. Partnership. Friendship. Family. Community.” leads into her two services, a warm About section, how she works and who she works with, naming LGBTQ+, monogamous, open, poly and kink-aware relationships.
Service pages rebuilt. The Individual Therapy page now matches the Couples page, with clear cards for what she helps with, and the LGBTQ+ page was updated to match.
Fixed for phones. Every page was checked and fixed on mobile, where the old site broke down.
Search that matches her practice. New titles and descriptions site-wide: broad on the homepage, specific on the couples and LGBTQ+ pages, plus Oakland, California and Florida.
Her design, polished. We kept her look, added custom icons and refined colors and type.
Walk-through videos. Short recordings explaining every change, so she can manage her own site.
Before
Scroll the homepage 👇
After
The Outcome
The refreshed site went live in June 2026. Skyellen’s site now says who she works with in the first few seconds, reads well on a phone, and shows up for the searches that match her practice.
Testimonial:
“Before working with Salaams I had a website for my psychotherapy practice, but I wasn’t sure it was actually reaching the clients I wanted to attract and the design was clunky. Salaams transformed it into something genuinely beautiful, thoughtful colors, fonts, and formatting. Beyond the visual overhaul, they also improved my SEO and helped me think strategically about my ideal client population, so it’s working harder for my business. What stood out most was how collaborative and responsive the process was. They got everything up and running quickly, actively asked for my feedback along the way, and implemented changes. My favorite part, though, was that they created walk-through videos explaining every feature and change. It made me feel confident navigating and understanding my own site. I’d recommend Salaams to anyone looking to level up their website. They combine strong design instincts with genuine attentiveness to specific business needs.”
-Skyellen Kulanu, PhD
In Short
An LGBTQ+ affirming psychologist’s site now names her niche, welcomes everyone she works with, and works on every phone.
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